Often the last consideration for most, framed images and mirrors will give any environment that We have a selection of the finest moldings carefully chosen and updated every year.
Framing your prints
|Framing your photograph or Print is an extension of the creative process that began when you first press the shutter release on your camera. Whether you choose to let a custom framer handle your photography or decide to tackle the job yourself, the choices and decisions are myriad – from design considerations to the different types of mat, frames and glass to the ways you mount the picture in the frame – and can be almost overwhelming. Despite the seemingly endless choices, the overall purposes of framing are essentially the same: to enhance your image, focus attention on it, protect it and give it the proper, professional presentation it deserves.
Fortunately there are guidelines and tips that can help you through the maze. For example, did you know that choosing a wider Mount than average (the border around your framed photo) can not only change the way a person views your photography, it can also invite them to view it in the first place?
To help you in making decisions about framing your photograph, the first step is to understand the reasons for framing.
|Why frame a photograph or print. The frame, mount and mat are a picture’s “home,” meaning somewhere that it belongs. There are three reasons why we want our pictures to have a home. Two are practical and one is based on esthetics.
Support for ease of viewing - At its simplest, framing acts as a support system for optimum viewing of a picture. It keeps the image flat and permits it to be easily placed upright on a wall or other support at a suitable viewing height.
Protection - This is an even more important consideration. Quality photographs need to be protected from dirt, grime and other environmental factors such as light, moisture and contact with poor-quality paper products that have high-acid content. No matter how careful you are, every time you handle a photograph with direct touch, you risk transferring harmful materials. The natural acids in your hands can act to break down the surface of your photo.
Artistic - The third, a very important consideration, is the artistic and esthetic value proper framing can add to your photograph. Framing should (1) celebrate and enhance your picture, even glorify it; (2) set the boundaries so the photograph doesn’t overwhelm its environment, or the environment doesn’t impose on the picture; and (3) act as a transition between the wall and the image. Framing can also draw the eye to the picture, emphasizing the more subtle elements and colors, and even increasing the apparent size of the image.
|FRAMING TERMINOLOGY Before exploring your framing options, here are some definitions of the basic components of picture framing:
|WHAT ARE MY OPTIONS FOR FRAMING? You can frame your picture yourself using a ready-made frame in an appropriate size, make a frame yourself or have someone custom frame your picture for you.
The more expensive approach to framing is to bring your photograph to a professional custom framer, usually located in a retail outlet, often as an adjunct to an art gallery. Some home businesses and hobbyists specialize in framing. Despite the cost, the professional framer option has some distinct advantages:
using acid-free materials and special assembly techniques that help preserve your photos for a long time, perhaps centuries. In fact, many consumers who buy framed photographs appreciate it when a photographer has taken the consideration to use conservation framing. (While you can do conservation framing yourself, it usually involves the purchase of many more materials and taking the time to learn the techniques.)
In our showrooms we have a large selection ready made frames from A4 to 70 x 100 in size. These frames provide a quicker and less expensive alternative to custom framing. Where we can we will do it for you on the spot.
If you have something unusual that needs to be framed let us have a look and we will see what we can do.